Andrea Fellman Savvy Sassy Moms Headshot Pink 2014Andrea Fellman – Co Founder

Andrea Fellman, a mom who hasn’t lost her style to motherhood. She is a Mom of two, a wife, writer, blogger, editor, creative content creator and social media strategist. She founded Savvy Sassy Moms in 2009 while at home with her two kids when she craved a creative outlet for her passion for fashion and her knowledge in the children’s industry. Savvy Sassy Moms now has ten contributors and is recognized as a highly influential online magazine for Moms.

Andrea has also been a contributor to the BabyCenter Blog,, a Los Angeles ivoice corespondent for and the blog and social media coordinator for the children’s store the Right Start. She works on a variety of online campaigns and events for brands and can be found hosting Twitter parties and Pinterest parties monthly.

Andrea is not only an influential blogger and leader in her industry but was also named a Top 50 Twitter Mom by Babble. She recently moved her family to Costa Rica to live more of her passion and started the WanderlustLiving blog and is the co-founder of the ROAR Retreat, an out of the box social media retreat for professional bloggers and online influencers. Catch her is you can @savvysassymoms and @andreafellman


Nadia Carriere headshot2

Nadia Carriere – Co Founder

Nadia is a mom to three, a writer, business owner, and the founder/publisher of Child Mode. As a lover of style and fashion, Nadia found her ‘niche’ and love of children’s products while searching for quality items for her children. In addition to the product aspect, her 14 year experience in the travel industry has given Nadia a knack for scouting out the ‘best of the best’ for families.

Child Mode was born as a way to provide families with a one-stop destination with everything from product news, reviews, family travel, style and recreational ideas. It has since won several awards and has been featured across the media. Nadia has worked with many large brands on various campaigns and social media projects and is also a regular contributor to Babble and giggle. Her latest projects include FamilyTravelCA as well as an ongoing Travel Style Twitter series and of course, The ROAR Retreat. @ChildMode


Copyright JennKL PhotographyRomy Schorr

Romy Schorr is a Lifestyle & Beauty Blogger with a lifelong passion for all things beauty and fashion. Ever since she was a young girl visiting her local mall collecting beauty product samples and trendy fashions, Romy has always been the go-to-girl among her friends for beauty recs, fashion advice, cultural happenings, and food/wine/restaurant tips. Five years ago, she decided to take her passions online and created Romy Raves, a successful Lifestyle & Beauty blog that offers rich and in-depth coverage of beauty products and services, fashion, lifestyle events, food, wine, culture, entertainment and travel.

During her blogging career, Romy has been a brand ambassador for Avon, Aveeno, and Therapon Skin Health and she regularly works with well-known established brands on social media campaigns like GroupOn, COVERGIRL, L’Oreal, P&G Beauty, Walgreens, Crest, She Speaks, Dermstore, Linquia, Refinery 29, Nuance, Lee Jeans and Just Fab.

In addition to blogging, Romy is also a seasoned professional focus group moderator of 20 years and owns her own full service market research firm called which offers focus groups, ethnographic research, online surveys, dial testing, in-depth interviews and strategic consulting. @RomyRaves


unnamedJo-Lynne Shane

Jo-Lynne Shane writes the personal lifestyle blog, Musings of a Housewife, where she covers food, fashion, fitness and family travel. Jo-Lynne and Musings of a Housewife have appeared in Southern Living and CosmopolitanMagazines and on,,, and She is the author of the children’s story The Uninvited Houseguest and The Everything Gluten-Free Breakfast and Brunch Cookbook(Adams Media), which will be available in August 2014.

Jo-Lynne is a member of the Target Inner Circle and she is a brand ambassador for Udi’s Gluten Free Foods. In the local sphere, Jo-Lynne facilitates the vibrant networking group Philly Social Media Moms, providing community, support and education for 200+ area bloggers through live events and workshops and online forums. She lives and works from home in the suburbs of Philadelphia with her husband of 18 years, three school-age children and one extremely spoiled shih tzu named Savannah. @JolynneS


Tracy Morrison Headshot

Tracy Morrison 

Tracy Morrison lives in St. Paul and has been writing about the lighter side of parenting on her personal blog Sellabit Mum for the past six years. She is not British or a nun – just a self-proclaimed Midwesterner with a headache each evening. She is also an ex-corporate ladder climber/marketing type turned freelance writer, sales rep and work-at-home mom. Her writing has been featured on Mamalode, Bonbon Break, Savvy Sassy Moms, The Huffington Post, Mamapedia, Everyday Family, and BlogHer. She is also the co-producer/director of Listen To Your Mother- Twin Cities. When not writing or driving her three daughters to dance or sleepovers, you can find her training for marathons, shopping, eating dark chocolate or obsessing over the next season of Downton Abbey. @Sellabitmum


Pilar Clark 2013Pilar Clark

A native of Chile with really deep Chicago roots, Pilar Clark and geekdom have been mutually exclusive since tight-rolled jeans and slap bracelets were in fashion.

An award-winning writer, multimedia storyteller, brand strategist and content ninja, Pilar is the founder of One Mom Media, a small-but-mighty social media consulting and wordsmith service. She also owns and operates two digital properties  – The Wanderland Project, a personal lifestyle blog dedicated to travel, photography and microadventure; and Dearest Geeks of Earth, a pop culture celebration of geekdom and all the colorful nerdiness that makes it awesome. 

Offline, Pilar is married to @ArtooDad2, and is mom to two grade schoolers who are fully entrenched in all things lightsabery and sparkly. Connect @daspilar. 


252_19427951406_7087_nJennie Baird 

Jennie Baird is a long-time digital media executive, entrepreneur and consultant. She is the co-founder of and, sites that reach over 1.5 MM monthly UVs. She also consults to companies large and small on matters of innovation, strategic communication and digital strategy. Her latest project, The Portfolio Principle is in development. Jennie was previously Senior Vice President and editor-in-Chief at NBC Universal’s iVillage and ran women’s programming at AOL. She was also a founding team member at Jennie lives in Connecticut with her family.


Traveling MomDesiree Miller

Desiree Miller is an award-winning veteran journalist with a background in television news who now also enjoys hosting, a site that provides a daily dose of humor, hope and inspiration. As a mother to four children (19, 16, 15 and 8), she loves travel and stands out with her video posts she shares on and the upcoming Awarded ‘Atlanta’s Top Mom Blogger’ by WXIA and named in the ‘Top 25 Southern Blogs’, Desiree enjoys a focus on Atlanta, as well, and hosts the each year for expectant and new parents.


406879_10152190774205463_1609648572_nAna L. Flores

Ana L. Flores has over 15 years of experience as a content creator and television producer, with a specialty in the U.S. Hispanic industry. After becoming a mom, she co-founded SpanglishBaby, the award-winning, go-to online community and resource for parents raising bilingual and bicultural kids and co-authored the book Bilingual is Better.

In December of 2010, Ana appeared on the cover of Hispanic Business Magazine as “The New Face of Social Media,” just one month after launching Latina Bloggers Connect, Inc, a boutique digital influencer marketing agency where she creates strategic content marketing and native advertising campaigns connecting brands and social causes with digital Latina influencers. She began LBC as a one-woman show, launching the site, developing content and making connections with bloggers and marketers of prestigious Fortune 500 companies. Today, Latina Bloggers Connect is consolidated as the largest network of digital Latina influencers in all verticals and the client list continues to expand. She shares more of her personal life and insights as a Latina mom and entrepreneur on her blog MadreVida.

kim tracy princeKim Tracy Prince

Kim Tracy Prince is a Los Angeles-based mother of two boys who finds time for freelance writing, covering parenting, travel, and other topics with a grain of salt. She currently writes the American Family Budget column for Intuit’s Once a television producer who made entertainment and reality lifestyle shows, she has published House of Prince, a respected personal essay blog, since 2004. She has written an advice column for modern mothers on, a gossip column about bloggers on ShePosts, and honed her web editing skills as the features editor of the Best of LA section of In her spare time, Kim enjoys hiking, reading, and a tasty cocktail.

Melissa-Market-headshot-colorMelissa Lanz 

Melissa Lanz is a former internet marketing executive who quit her day job to promote health and happiness in everyday living.  As founder of The Fresh 20, an industry leading meal planning service, Melissa is committed to reducing the consumption of processed foods at the family dinner table.

Melissa has been featured in Prevention, The New York Times, InStyle, USA Today, Family Circle, Working Mother, Parents, and as a contributing editor to Shape Magazine. In describing herself and her philosophy, Melissa said, “Health and happiness in all things is my mojo. Business is my passion. I’m a serial entrepreneur, a writer and a cook. I believe that small changes every day add up to the sum of the best of us.”

In the Spring of 2013 Melissa released The Fresh 20 Cookbook (Harper Collins/William Morrow) and continues to promote health and happiness as a lifestyle through mentoring and speaking engagements. In 2014, Melissa is traveling as a global citizen with her three boys. One of them she calls ‘Hubby’. Her mailbox is in Los Angeles.

CFoxHeadshot_colorlowresChristine Fox

Christine Fox is an Everyday Mama to three and a San Diego based freelance writer. She loves everything that has to do with shopping and writing. With a journalism degree, she set out to write from the beginning but there was more money in PR. Fast forward ten years, she’s left PR behind and is back to her first love of writing. Now when she is not shopping or writing about shopping, she can be found playing with her three kids at the park or volunteering in the kid’s classroom. She has her own daily blog at, is the style editor at, contributor to and a style contributor for She loves Facebook ( more than Twitter (@EverydayMama) and Pinterest keeps her up late at night (


24274_10100474628158414_578704999_nValerie Rowekamp

Valerie Rowekamp is a free-spirited former pro-cheerleader who shares style tips and inspires viewers to live beautifully through her blog and YouTube channel. Valerie lives in Denver, Colorado with her adventurous husband and two beautiful little boys.



294333_10150266870821621_7327807_nJyl Johnson Pattee 

Jyl Johnson Pattee is the founder of Mom It Forward Media, a digital agency and network of social media influencers. She is also the founder of Family Forward Retreats and Events (2013-present), the co-founder of the evo Conference (2010-12), and was on the founding board of the Social Media Club of Salt Lake City (2009). Currently, she sits on the Mom Advisory Council for and was recently a Shot@Life Champion with the United Nations Foundation. She was named one of Parent Magazine’s Top 10 Power Moms and was on Babble’s list of Top Twitter Moms. Follow her @MomItForward

Offline, Jyl is married to @TroyPattee; a mom to two boys; loves large amounts of cheese, dancing, and traveling; and lives in the beautiful Rocky Mountains.

image (1)Alison Ray

As the Managing Editor and Founder of Sassy Moms in the City, Alison has been featured in Chicago Baby Magazine, named “The Sassiest Mom” by TCW Magazine, Best Chicago Mom Blog by, Oprah LifeClass Blogger, 2011 CBS Chicago Most Valuable Blogger Nominee and works regularly with well-known established brands on social media campaigns like Lands End, Crest, Welch’s, Pantene, Mary Kay, BabyBjorn and Timberland.

In addition to an expansive online audience, Alison produces sold out events for global companies, national brands and local businesses with 50-600 influential women in attendance, raising over $60,000 for charity partners Step Up Women’s Network, American Heart Association Go Red for Women, Dress for Success, New Moms, Inc, Bundle of Joy Diaper Bank and Neighborhood Parents Network.


headshotJen Maier 

Jen Maier is the founder of, Canada’s first and one of the largest online communities for mothers. Her extensive experience as a marketer has led to some amazing relationships with some of the world’s top brands. UrbanMoms launched nearly 9 years ago and has built a strong readership and loyal client base. Jen also acts as Travel Editor for one of Canada’s top boutique media companies, Maple Media.


CiaranBioPicCiaran Blumenfeld

Ciaran Blumenfeld is a blogger and entrepreneur with over 140,000 followers on Twitter. She has received accolades for her social media prowess from Twitter, Babble and Working Mother. Ciaran has appeared multiple times as a guest on NPR and contributes regularly to OCFamily and the OCRegister. She’s very proud to say that her blog is not totally embarrassing to her 4 kids. Sometimes they even admit to reading it. Travel, photography and storytelling make Ciaran’s heart beat faster. Follow her on Twitter @Momfluential


bloggers-0164Claudia Laroye

Claudia Laroye founded in spring 2009, as a way of sharing her lifelong love of travel. Claudia has a passion for educating children through travel, and extolling the virtues of travelling as a family. She also writes as the Curious Travel Mama for San
Diego-based, (one of the Top 20 non-corporate travel blogs in the world), and has written for various print and online travel and industry publications. She has a master’s degree in International Relations with a background in history and marketing. Claudia lives in Vancouver, British Columbia, with her husband and two children, and loves chocolate, guacamole and pineapple margaritas.


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Nina Helleny

Nina Helleny, wife,mother, blogger and social media influencer is the founder of Over the last nine years, Nina has created a trusted platform with a loyal readership that visits daily to gather tips and resources on a variety of topics ranging from gift giving to parenting. In addition to her frequent guest appearances on her local TV morning show, she is recognized as one of the top bloggers in her category. Nina has been invited to speak at national conferences, including BlogHer in 2012. She has been a brand advocate for Dr. Smith’s Diaper Rash Ointment since 2011 and was recently named a Similac StrongMoms ambassador. Nina is an active affiliate to numerous national brands and companies, like Minted, Tiny Prints, Honest Company, and The Land of Nod. She is also one of the founding contributors of the blog Every Day Cheer. Nina lives in Southern Illinois with her husband and two small children, Jack and Caroline.


Melissa AngertMelissa Angert is the force behind All Things Chic. Along with a handful of talented contributors, ATC has become one of the go-to blogs for moms who are determined to remain stylish! They translate what you see in the magazines into accessible style for real life. She shows the chicest travel destinations and the hottest products – and go beyond the glossy brochure to show how they really work for families. Melissa works full-time in PR while raising three increasingly energetic kids living in New England beach town. Melissa is also founder and editor of Girlymama and, after 9 years of blogging, Melissa has earned a reputation for offering an honest look of the challenges of living life to the fullest! Our family is passionate about travel and can often be found globetrotting. Follow her adventures on Instagram and she can found on Twitter as @MelissaAngert


lorajakobsenLora Jakobsen 

Lora is owner and editor of Mini CPH, a hyper local website with a city guide and weekly newsletter for parents in Copenhagen. Lora is an experienced content creator, product developer and global business executive specializing in internet start-ups. She is currently consulting three companies: Foodstirs, Project Nursery and Woolspire in the area of product, social media, and online presence. She has in depth expertise in consumer products targeting women and parents as well as the creative educational development of children. She is passionate about giving back to her community and finding innovative solutions to challenging issues. Lora recently moved to Copenhagen with her husband and two boys from sunny Los Angeles.


Danielle_Headshot_Green(2)Danielle Smith

Danielle Smith is a former award-winning television news anchor and reporter turned digital correspondent, host, spokesperson, media trainer, lover of all things video and public speaker who lives to empower women to utilize the power of social and media to follow their passions. She is the author of two books, Social Media Engagement for Dummies and Mom, Incorporated and is the founder and primary author of and

She hosts and produces the original lifestyle series ‘Keeping Style in Your Life’ and is proud to be a contributor to well-known online magazine, SheKnows. She has emceed events that included guest appearances by the First Lady, Michelle Obama and Martha Stewart. Additionally, she has worked as a Red Carpet correspondent at the Academy of Country Music Awards, the 2011 ProBowl in Hawaii and 2010 Winter Olympic Games on behalf of P&G and has championed the fight against Child Hunger, working directly with the Con Agra Foods Foundation. As a result of her work, Smith has been featured nationally on the CBS Early Show, Fox News, MSNBC, NPR, The Daily Buzz and in USA TodayForbes, and Publisher’s Weekly.


KellyTirman Kelly Tirman

Kelly Tirman is a natural CONNECTOR, STRATEGIST and STORYTELLER specializing in eCommerce & Social Business. She is passionate about making social media strategies operational by helping companies build (and utilize) a highly-skilled virtual and flexible workforce. She currently works as an Enterprise Social Strategist and Influence Lead for Wells Fargo however the opinions expressed on this blog represent her own and don’t reflect those of her employer. In her “free-time” Kelly blogs on several topics including Urban Living, Raising Multilingual Children, and Organic Beauty at She happily resides in San Francisco Bay Area with her husband and two children.


jill ameryJill Amery

Jill Amery is a mom of 2 monkeys/stormtroopers and Editor and Publisher at UrbanMommies Media. Though she’s based in Canada, her palette is mostly French and her fashion sense is decidedly Italian. When taking a break from her busy travel schedule, she can be found hosting complicated dinner parties or surfing ebay for obscure vintage gowns..  She fully embraces natural and eco-friendly ideas, but the Manolos are never too far away.
UrbanMommies Media has been publishing for 7 years and has evolved its properties into trusted lifestyle magazines for thousands of chic parents. In both UrbanMommies and UrbanDaddies we focus on modern parenting, family travel, style and healthy meal trends.  Engagement with readers is our priority and we are active on TwitterFacebook, PinterestUrbanMommies TVInstagram and Google +.


rIjiDytKZvt9UxydvrLLkHCi13M3EKx1rpyQhAnTZMgBrianne Manz

Brianne Manz of Stroller in the City has taken her style expertise as a fashion showroom owner to the streets of New York City. This mom of three is the powerhouse blogger/writer/photographer behind  Stroller In The City, a lifestyle, fashion, travel mom blog that launched in 2010. Here Brianne documents her lively NYC living and raising three children ages 18 months, 3 and 6 years old and shares the details with her passionate following and fans. Through Brianne’s writing, readers resonate with her dedication for fashion and life as a mom. She continues to focus on turning her blog into a brand for moms who never want to lose sight of the cool stuff. You can also find Brianne blogging for, Elizabeth St. and she’s a member of MODE Glam Style. She has been featured on multiple publications which you can find here . Follow Brianne at @StrollerintheCity.






Stacie Bio Shot FBStacie Haight Connerty

Stacie Haight Connerty is a social media consultant with an MBA in marketing. She was chosen as Circle of Moms Most Influential Southern Blogger (editors pick), is one of Cision Media’s Top 10 Most Influential Mommy Bloggers and one of the HERoic: 10 Mommy Bloggers Who Rule Social Media. She is also on the list Tribute to Motherhood: 50 Mommy Blogs to Follow.​ Stacie recently spoke at  Spark & Hustle, Reviewers Retreat, the National Restaurant Association Show, Bloggy Bootcamp, Blogher, Type-A Parent and at Blissdom. She will be speaking at Mom 2.0. You can find her blogging at The Divine Miss Mommy or on Twitter (@StacieinAtlanta).

Stacie co-founded Social Media Chicks, a social media consulting company and Georgia Social Media Moms, a group of 3​50+ social media/blogging experts in her home state. She works with brands on a regular basis including P&G, Disney, Tide, iRobot, eBay, OfficeMax, Healthy Choice, Sears, Children’s Healthcare of Atlanta,  plus a variety of other brands which she buys/shops at regularly.

An Atlanta resident and lifelong writer, Stacie is the mother of three children (11​ & under) and married to the love of her life. She drives carpool, is a Brownie leader for two troops, a PTA board member and is constantly chauffeuring kids to various activities. She is always planning the next epic travel adventure for her family.


MDennis-headshot-2014 Maureen Dennis

Maureen Dennis has been guiding parents through the wild and wacky world of parenting for over 10 years. Her website and its community of over 60 000 parents, gives parents the tools to have a baby and life and includes a directory of family-friendly places to go with kids in tow.  As a parenting expert she has appeared on multiple times on CTV’s The Marilyn Denis Show, Canada AM, The Social, Breakfast Television, CityLine, CTV News, Global News, CBC News, Rogers Daytime and more. Maureen truly enjoy sharing helpful and lighthearted tips for making life easier and more fun for the whole family.

Maureen is proud to be the spokesperson for the Chevrolet Safe & Sure Child Car Seat Installation Workshops and the Seventh Generation Toxin Freedom Fighter spokesperson. Through WWMedia she also consults on the strategy PR, social media and marketing for both of these programs.
Recently, she has also worked with Huggies: Mommy Answers, sharing helpful advice for the first weeks of being a parent and with Nestlé Materna, raising awareness of the importance of folic acid. These are just a few of the many brands Maureen has enjoyed working with in the past 10 years.

Maureen helpful tips come from living life just north of Toronto and traveling with my four kids under 10, a giant dog and an awesome husband.

AimeeGieseBeachSquare500pxAimee Giese

Aimee Giese is a designer, web developer, social media strategist and photographer from Denver. For nearly a decade she was the co-owner of a health education multimedia development firm that focused on cancer prevention. In 2011, she went out on her own with Giese Media to combine her love of the web with social media. Aimee’s popular lifestyle blog, Greeblehaus, shares stories of her family – plus travel, music, tech, photography and being up way too late at night with very little sleep.



Chelsea DayChelsea Day

Over at Someday I’ll Learn, Chelsea Day and her husband Nate write about living fully with unique experiences and a joyful home. After graduating from college, they got engaged, settled down and quickly discovered that domestic bliss requires cooking, cleaning, organizing, and a whole host of other stuff professors didn’t teach at UCLA. Now, the couple is on a mission to inform other young parents and inspire them to live their best possible lives. They also work to connect brands with bloggers through their own network, Millennial Blogs

Alison Ray


MelanieProfileMelanie Feehan

Melanie Feehan is a veteran storyteller who’s passionate about digital content creation. Between her two well-trafficked blogs, Melanie In The Middle and A Beautiful Bite, and her syndicated newspaper food column, Melanie shares her stories about life as a mom, her exploits in the kitchen as an award winning cook and her experiences while navigating through this never ending up and down adventure we call life.

Because of her strong relationships within the blogging community, companies hire Melanie to help them find the right storytellers for sponsored content and ambassadorship opportunities. Nothing makes Melanie happier than helping her peers get paid for their craft. She has also contracted with the Los Angeles Times to provide on-air talent and content creation, developed recipes for food-centric clients and has helped brands with their social media strategy.

In 2013 Melanie was chosen as an ambassador for Ronald McDonald House Charities. In that role, Melanie uses her digital voice to help the organization get out their key messaging and also offers up her time by volunteering at RMHC events.


unnamed-1Sarah Wagner

Sarah Wagner is the founder of MITUSA Media and, a shopping and style site celebrating the best of American-made. She started her career in Silicon Valley during the boom, evaluating and implementing new community-building technologies at Stanford. During the “home with baby” years she earned a graduate degree, specializing in the design and support of educational and social networks.

A Philadelphia mom of two, Sarah led a handful of start-ups before a cross-country road trip in a Winnebago inspired her to launch USA Love List: Stuff We Love Made in the USA. In two short years, USA Love List has exploded into an active online magazine produced by a staff of eight and has been featured on NBC News, Forbes, CNN and more. Find her @sarahsw111 and @usalovelist

ROAR Photographer

imageI’m Cherie-Lynn Buchanan (or CL as my friends call me- so please call me CL)! I’ll be honest I think I have the best job ever and the fact that I get to take pictures for a living makes me giddy with excitement. I am just a down to earth kinda-a-girl with a camera and a love of capturing the moment. 5 Facts About Me 1- I’m a cake addict 2- I’m an iAddict 3- I’m a Canon Girl 4- I’m a Gypsy at Heart 5- I’m a Lover of Life Also remember- Don’t Let You Kids Grow Up To Be Jpegs P.s. if you’d like to follow along on our new motorcycle journey head on over to


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    Attendees | Roar Retreat

  2. […] group of amazing women will be staying at the The Westin Resort & Spa, Playa Conchal, which sits on the northern […]